The Auction Process Real Estate Auctions
Auction Process

Step 1 - Call us Today!

Call Grand Estates at 1-800-552-8120. One of our Marketing Consultants will listen to your concerns and goals and analyze the strengths of your property so that we can bring it to the forefront of the marketplace.


Step 2 - Evaluation

Next, our Marketing Team will evaluate all potential forms of media and develop a strategy for reaching your target audience in the most effective and cost-efficient manner possible. Taking advantage of the strengths of your property, the marketing plan will be tailored for your specific property to generate the greatest amount of interest possible.


Step 3 - Development

Our Graphic Design Team then develops professional, attention grabbing brochures and ads. Our award-winning photography and graphic design are second to none, providing your luxury property an exclusive presentation that can make a stand above all the rest. Client Relations will also develop a specifically targeted mailing list from our extensive databases for direct mail. Our databases have been carefully culled to the pre-qualifying criteria established by the Marketing Team.


Step 4 - Advertising/PR

Next, the public relations, telemarketing, and advertising campaign begins. The Sales Team receives calls and follows up on each and every qualified inquiry several times, enticing the prospect to attend the preview and auction. In addition, an extensive outgoing telemarketing campaign is conducted.


Step 5 - Preview

At preview, the Bid Assistants will meet with your prospective bidders, providing the answers to all questions and pointing out the fine and unique features of your luxury property.


Step 6 - Auction

The Auction begins and bids are taken. Soon the gavel goes down and the winning bidder is announced and your property is SOLD! So call us today so you can become our next happy seller!